User Acquisition Manager
Easybrain
AI assistant
Job Description
Easybrain is looking for a skilled User Acquisition Manager, to acquire users for iOS/Android games through different mobile advertising networks and sources (sources list is flexible/tbd). You’ll be running performance marketing campaigns, cooperate on creatives with design team, optimize targeting, volumes, action events etc. in order to maximize UA campaigns performance.
Responsibilities:
- Ads campaigns management;
- Ads campaigns optimization (any kind) in order to improve ROI (decrease CPI, increase LTV/ARPU);
- Users quality analysis (based on internal reporting tools) in order to optimize/improve UA performance;
- Communication with Team Lead, Designers, Marketing Managers, Ad networks’ account managers;
- Reporting.