CRM Manager

Helfy

📍 Tbilisi, Georgia On-Site ⏳ 1d ago
AI assistant

Job Description

We’re looking for a hands-on CRM Manager to own and execute customer communications across key lifecycle touchpoints. This role is highly execution-focused, combining creative messaging, marketing automation, and data-driven optimization to drive customer engagement, retention, and loyalty.

Responsibilities

  • Manage day-to-day customer communication channels, including email marketing, SMS, in-app messages, and newsletters to keep customers engaged and informed.
  • Develop creative content and marketing messaging tailored to different customer segments and lifecycle stages.
  • Ideate and implement CRM strategies across the customer journey. Develop and execute retention initiatives aimed at reducing churn, increasing LTV, and driving long-term customer engagement.
  • Automation & Workflows: Build, monitor, and continuously