Job Description

Overview PepsiCo is one of the world’s leading food and beverage companies, with a portfolio of iconic, much-loved brands. We are looking for a Brand Manager, Central Asia (duty station: Kyrgyzstan) to drive the growth of [category / brand] in the central Asia Market with focus on Kyrgyzstan. Reporting to [Marketing Manager WHITE DAIRY BCCA], you will own local brand planning and execution, turning regional category strategy into winning in-market plans. You will deliver sales, market share and profitability targets by leading campaigns, activations and innovation launches, and by building strong consumer and market understanding. You will work in a matrix environment, partnering with regional Marketing, Insights, Commercial, Supply Chain and Finance teams, and with external agencies. This role suits a hands-on, business-minded marketer who combines analytical rigor with creativity and wants to grow within a global FMCG organization. Responsibilities Drive Category Performance in