Generative Engine Optimization
Easa Husain Al-Yousifi & Sons co.
Job Description
The GEO & SEO Specialist makes sure Best Al-Yousifi is found, cited, and recommended
wherever customers now look for consumer electronics: AI assistants and AI search (ChatGPT,
Gemini, Perplexity, Microsoft Copilot, Claude, Google AI Overviews and AI Mode) as well as
traditional search engines. This position has 4 key roles:
1. AI visibility measurement (40%)
a. Conceptualize plan and build a GEO roadmap strategies
b. Build and maintain a priority prompt set (e.g. 200–300 prompts) covering categories,
brands, comparisons, price, and "where to buy in Kuwait" queries, in English and Arabic.
c. Track monthly, across the main AI platforms: brand mention rate, citation rate, share of
voice versus competitors, sentiment, and factual accuracy.
d. Maintain a testing log of changes made and their observed effect on AI answers
e. Manage technical access for AI crawlers (robots directives, rendering,