Job Description

Description

About the Role

In this role, you will deliver GTM plans across all local channels, ensuring a seamless consumer experience for assigned channel/franchise/category aligned with regional strategy. You collaborate with DCM for digital, CRM, and media executions. You will lead the execution of local omnichannel activation with channel experts ensuring seamless store and online execution excellence.

Key Responsibilities

Deliver and execute cascaded end-to-end marketing plan from Region brand on consumer, product and retail marketing (i.e. campaigns, new product launch) and all channels for total brand, in partnership with extended DCM team and commercial.
Own end to end marketing for assigned marketing portfolio (either product, franchise, or channel based) with accountability for approved P&L spend, marketing campaigns, and collaboration across