SEO/GEO Specialist
Ghost Sherpa
AI assistant
Job Description
At Ghost Sherpa, we connect exceptional talent with the world's most exciting brands. Are you our next SEO/GEO Specialist?
ABOUT THE ROLE
We're looking for a freelance SEO/GEO Specialist to drive organic and AI-answer visibility. The focus isn't traffic — it's qualified, admittable inquiries: shifting high-traffic informational content toward admissions-intent pages, building payer/level-of-care content architecture, optimizing 7 Google Business Profiles, and positioning the brand as a cited source in AI-generated answers (GEO). Fully remote, with weekly reporting tied to admissions outcomes rather than vanity metrics.
WHAT WE'RE LOOKING FOR
- Proven track record in technical SEO with hands-on experience in GEO / AI search visibility (LLM citation, structured/entity content)
- Working proficiency with Semrush, Screaming Frog, and GA4/Google Search Console
- Experience with local SEO and