Direct and Controlled Channels Manager

Direct and Controlled Channels Manager

The Direct and Controlled Channels Manager is a role responsible for developing, managing, and optimizing the organization's direct sales channels(Orange Shops) and controlled distribution channels(Retail, Banks & Aggregators) to drive revenue growth, market penetration, customer acquisition, and customer retention. The role translates the organization's sales strategy into effective channel execution, ensuring that all direct and controlled channels deliver against agreed sales targets, service standards, operational requirements, and profitability objectives. The role provides leadership and oversight of assigned channels, strengthens channel performance through effective planning and resource management, and ensures consistent execution of commercial initiatives across the organization's sales network

The main duties include but are not limited to:

Define the strategy of the Orange