Job Description

CREATIVE STRATEGY:

Tasked with the development of an integrated creative vision across all campaigns – ensuring that each initiative is crafted to enhance recognition, influence, and interaction to meet broad marketing goals.
Work in concert with internal teams spanning owned/earned/shared media, events, content creation, and commercial collaborations, guaranteeing cohesion throughout all brand interactions.
Execute compelling campaigns that resonate with the audience and support sales objectives and strategic account plans.
Evaluate creative impact using insights from research to amplify the efficacy of creative content and its role in driving sales.

EVENT CREATIVES MARKETING PLANNING AND EXECUTION:

Ensure event creatives-based marketing plans deliver impactful, efficient, and best-practice 360 campaigns.
Support Internal Stakeholders in the optimal execution of marketing