Job Description

Software Finder is looking for a Performance Marketing Manager to run our vendor-facing campaigns from launch to lead. You will execute paid and owned campaigns, run our email programs, manage the leads they generate, and work closely with the Business Development (BD) team so that every lead is followed up on time and every campaign ties back to pipeline.

This is an individual contributor role with no direct reports: you write your own campaign copy and own the numbers behind it. Success in this role is measured by qualified leads and demos booked from campaigns, cost per lead and return on ad spend against targets, email open, click and conversion rates, and lead-to-opportunity conversion and speed of BD follow-up.

Responsibilities

Plan, build, launch and optimize campaigns across LinkedIn Ads, Google Ads and Meta, including ABM and demo-booking campaigns aimed at software vendors.
Write ad copy, landing page copy and campaign messaging,