Field Marketing Lead
The Birner Group
AI assistant
Job Description
Field Marketing Lead - Non-Traditional Marketing
Renewal by Andersen | St. Louis, MO
Renewal by Andersen is seeking a Field Marketing Lead to help drive appointment generation and support a team of field marketing representatives throughout the St. Louis market. This hands-on leadership role focuses on coaching team members, improving performance, and maximizing appointments generated through retail partnerships, events, community outreach, and other non-traditional marketing channels.
Key Responsibilities
- Coach, train, develop, and motivate appointment setters.
- Maintain a strong field presence through site visits and side-by-side coaching.
- Drive appointment volume, quality, productivity, and team performance.
- Monitor KPIs, identify trends, and implement improvements.
- Maximize lead generation through retail locations, events, and