Field Marketing Lead

The Birner Group

📍 Earth City, United States of America On-Site ⏳ 3d ago
AI assistant

Job Description

Field Marketing Lead - Non-Traditional Marketing

Renewal by Andersen | St. Louis, MO

Renewal by Andersen is seeking a Field Marketing Lead to help drive appointment generation and support a team of field marketing representatives throughout the St. Louis market. This hands-on leadership role focuses on coaching team members, improving performance, and maximizing appointments generated through retail partnerships, events, community outreach, and other non-traditional marketing channels.

Key Responsibilities

  • Coach, train, develop, and motivate appointment setters.
  • Maintain a strong field presence through site visits and side-by-side coaching.
  • Drive appointment volume, quality, productivity, and team performance.
  • Monitor KPIs, identify trends, and implement improvements.
  • Maximize lead generation through retail locations, events, and